As a strategist in the Adlab, I collaborate with other Adlab students and clients on projects.
From in-depth interviews and surveys to scouring the web for insights, I've spent countless hours bringing my ideas to life.
My Roles on Client Projects
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Worked with a team to perform secondary research to provide strategic business recommendations for their company.
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Identified and created a messaging hierarchy for them to use with their audiences moving forward.
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As a team, we presented those findings and provided them with a one-sheet.
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Led and compiled the design for the final book presented to the client.
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Conducted primary and secondary research, including in-depth interviews, on the sports performance realm.
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As a class, we summarized and drew insights from the research to provide brand recommendations moving forward.